Friday January 8, 2010
Finally Someone Is Doing Real Content Marketing
Dear Readers,
As I mentioned here yesterday and have been tweeting about for the past few days, today we launch the first part in a series of video vignettes about the green benefits of shopping at Goodwill. The videos follow Miss District of Columbia, Jen Corey, and yours truly, the DC Goodwill Fashionista, as we set out on a Goodwill treasure hunt searching for recycled furniture and accessories to furnish Jen’s new apartment transforming it from empty and bland to chic and colorful…without breaking the bank!
Jen’s platform for the Miss America Pageant on January 30th is recycling, and she chose to work with us to showcase her personal recycling efforts and the value of donating and shopping at Goodwill.
Categories: Content Marketing news Tags: advertising branding Content Marketing creative services DC Goodwill Fashionista Goodwill Goodwill Fashionista Jen Corey Miss DC Miss DC 2009 Miss District of Columbia video content marketing